2024犇藝獎-藝術創新實踐競賽BEN Awards

poster Graphic Designer visual identity Logotype award ILLUSTRATION

2024犇藝獎-藝術創新實踐競賽

國立臺北藝術大學創新育成中心全力推出「犇藝獎」，2024年度開放校內徵件，提供北藝大學生團隊創作及創業實踐的平台，還有各項輔導資源媒介，鼓勵學生跨域組成團隊，不局限於藝術間的碰撞，激發可對應市場之新穎的創作、作品、產品或服務，透過輔導機制，將藝術創作轉化為具市場性的商業模式，建構團隊永續經營的基礎能力。

設計理念｜
將北藝大草地上的校牛轉換成初生之犢不畏虎，帶著初生火苗並持續奔進的意象，踏著鏗鏘有力的步伐朝向光明的前方犇行，在中文標準字上也帶入牛角的意象與活潑感，期待學子們能透過這樣的徵件競賽與豐富的育成資源，能在過程中一步步實踐犇向點燃內心火苗的道路。

2024 BEN Award - Artistic Innovation Practice Competition
National Taipei University of the Arts (NTUA) Innovation Incubation Center is excited to launch the "Ben Award" for the 2024 academic year. The award is open for submissions from NTUA students, providing a platform for student teams to create and implement innovative projects and entrepreneurial ventures. We offer a variety of mentoring and resources to support these endeavors.

We encourage students to form interdisciplinary teams, transcending traditional boundaries of art, to spark innovative creations, artworks, products, or services that meet market demands. Through our guidance and support mechanisms, we aim to transform artistic creations into marketable business models, laying a foundation for sustainable team operations.

Design Concept｜ Transforming the iconic bull statue on NTUA's campus into a fearless calf, symbolizing the spirit of youthful enthusiasm and relentless pursuit. With a fiery spark at its heart and marching forward with determined strides towards a brighter future, the calf embarks on its journey, embodying the idea of "Ben" (犇) which means to dash or to gallop in Chinese. Incorporating the imagery of bull horns in the standard Chinese characters adds a lively touch. We hope that students, through this competition and the rich nurturing resources provided, can step by step realize their path towards igniting the flame within.